Hornbach Reimagines Small Spaces with “How to Enchant With One Square Meter” Campaign
The Hornbach campaign, titled “How to Enchant With One Square Meter“, is a creative and inspiring example of how to use video marketing to promote a brand. The campaign’s centerpiece is a 60-second video ad that challenges the perception of limited space, showcasing the endless possibilities of creativity and innovation even within the confines of a single square meter. The ad features a man ingeniously transforming his one-square-meter living quarters…