Your headline is the first thing people see when they come across your blog post, so it’s important to make it count. A great headline will grab attention, make people want to learn more, and drive traffic to your blog.

In this blog post, we’re going to share 10 secrets to writing headlines that click. These secrets are based on our own experience, as well as the research of experts in the field.

Secret #1: Use strong verbs:

Verbs are action words, and they can help to make your headlines more powerful and attention-grabbing.

• For example, instead of saying “Our blog post will help you write better headlines,” you could say “Learn how to write headlines that click and drive traffic to your blog.”

Secret #2: Ask a question:

Question headlines are a great way to get people thinking and interested in what you have to say.

• For example, instead of saying “The best headline writing tips,” you could say “What are the best headline writing tips for beginners?”

Secret #3: Use numbers:

Numbers are another great way to grab attention and make your headlines more specific.

• For example, instead of saying “Our blog post will teach you how to write better headlines,” you could say “10 headline writing secrets that will boost your traffic by 50%.”

Secret #4: Use power words:

Power words are words that evoke strong emotions, such as “free,” “new,” “guaranteed,” and “limited time offer“.

• For example, instead of saying “Check out our blog post on headline writing,” you could say “Get free access to our ultimate guide to headline writing.”

Secret #5: Be specific:

The more specific your headline is, the more likely people are to click on it.

• For example, instead of saying “Learn how to write better headlines,” you could say “Learn how to write headlines that convert traffic into leads and sales.”

Secret #6: Use curiosity:

People are naturally curious, so use that to your advantage in your headlines.

• For example, instead of saying “Our blog post will help you write better headlines,” you could say “Our blog post will reveal the secret formula for writing headlines that people can’t resist.”

Secret #7: Use humor:

If you can make people laugh with your headline, they’re more likely to click on it.

• For example, instead of saying “Our blog post will teach you how to write better headlines,” you could say “Our blog post will teach you how to write headlines that are so good, people will beg you to write their headlines for them.”

Secret #8: Use social proof:

People are more likely to click on a headline if they know that other people have already found it valuable.

• For example, instead of saying “Our blog post will teach you how to write better headlines,” you could say “Our blog post on headline writing has been read by over 100,000 people and has helped them to increase their traffic by an average of 50%.”

Secret #9: Use urgency:

People are more likely to act if they feel like they have to.

• For example, instead of saying “Our blog post will teach you how to write better headlines,” you could say “Our blog post on headline writing is only available for a limited time, so don’t miss out!”

Secret #10: Test and tweak:

The best way to write headlines that click is to test and tweak different headlines until you find what works best for your audience.

• Once you’ve written a headline, try it out on a small group of people and see how they respond. If they don’t click on it, try a different headline.